Ehi Braimah

    Relaxed lockdown chaos and the days after

Relaxed lockdown chaos and the days after

When the notice lasting seven days for easing the lockdown in Abuja, Lagos and Ogun States was given by President Muhammadu Buhari in his third consecutive nationwide broadcast on COVID-19, it may have been received with mixed feelings. As the President read his speech, you could sense from his body language and the general mood in many homes that he [...]

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    Survival anxiety arising from COVID-19 pandemic

Survival anxiety arising from COVID-19 pandemic

After over four weeks of compulsory isolation, the lockdown order was partially lifted by the authorities after multiple entreaties were considered. During his third nationwide broadcast on COVID-19 pandemic, President Muhammadu Buhari approved easing of the lockdown in Abuja, Lagos and Ogun States. Expert advice had indicated that a prolonged lockdown will create more hardship, emotional torture and social unrest [...]

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    Embracing remote learning and working after COVID-19 as our new reality

Embracing remote learning and working after COVID-19 as our new reality

The novel coronavirus, COVID-19, is still on the war path, ravaging the land and killing people. However, we are consoled by the fact that whatever has a beginning will surely have an end and the human race will continue to endure from generation to generation. In challenging times, empathy matters; we have to remain resilient, hopeful, confident, optimistic and thoughtful [...]

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    Abba Kyari: An enigma even in death

Abba Kyari: An enigma even in death

When Abba Kyari, the late Chief of Staff to President Muhammadu Buhari, announced that he tested positive to COVID-19, the last thing on my mind was his death because of encouraging reports of recoveries from the deadly virus in Nigeria and around the world. Kyari had just returned from a trip to Germany on national assignment and he was unlucky [...]

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    Boss Mustapha’s unforced error

Boss Mustapha’s unforced error

The news media made headlines recently when Boss Mustapha, secretary to the government of the federation (SGF) and head of the Presidential Task Force on COVID-19, admitted – honestly, I dare say -- that he didn’t know our healthcare system was completely broken and on life support; even the ventilators supplying the much needed oxygen were borrowed. It was like [...]

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    Understanding the importance of social distancing to save lives

Understanding the importance of social distancing to save lives

When the governor of Bauchi state, Alhaji Bala Mohammed, tested positive to COVID-19, he went into self-isolation and treated himself. Before then, the governor had interacted with several dignitaries and his staff upon his return from an overseas trip – and the spread of the virus obviously continued unchecked. We are thankful to God that Mohammed has now tested negative [...]

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    Coronavirus, your days are numbered

Coronavirus, your days are numbered

The fear of the unknown is looming large all over the world because coronavirus is trending as front page news for the wrong reasons. People are dying every day due to infections from COVID19 but we are hopeful that scientists who are working round the clock would soon develop a vaccine to tackle corona, the ultimate virus that has caused [...]

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    Coping with the deadly coronavirus

Coping with the deadly coronavirus

All of sudden, boundaries around the world have collapsed because of an invisible and deadly enemy known as coronavirus. The feeling you get is that the world is coming to an end because of the panic, fear mongering, a sense of hopelessness and the rising number of infected persons usually announced side by side with the casualties recorded on a [...]

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    A global brand positioning strategy for Nigeria

A global brand positioning strategy for Nigeria

When my article, ‘How to build a great brand’ was published recently, I received an email from an unlikeliest source. It came from Al Ries–one of the world’s best known marketing strategists -- all the way from Atlanta, Georgia, United States, after reading the article in TheCable. Al is 93 years old and he began his working career at General [...]

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    Oshiomhole’s needless dog fight with Obaseki

Oshiomhole’s needless dog fight with Obaseki

About seven months ago, I wrote an article on the political crisis in the Edo State chapter of the All Progressive Congress (APC) which has become intractable and deeply troubling. Why is it so difficult to resolve this matter? The point I made then was that as friends and brothers, Comrade Adams Oshiomhole who is the National Chairman of APC [...]

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    How to build a great brand

How to build a great brand

From December 3 – 4, 2012, I attended the Branding and Brand Communications Strategy Training Workshop held at Hilton London Kensington Hotel, in London, United Kingdom. It was a great learning and knowledge sharing experience. Shortly after I returned to Nigeria, I wrote this article which was published at the time by some newspapers. The lessons learnt at the Workshop [...]

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    Living together peacefully and unleashing the potentials of Africa

Living together peacefully and unleashing the potentials of Africa

Africa’s population – a continent that is home to 54 countries – is about 1.3 billion people and Black Africans constitute about 80% of the population. Frequently described as the world’s poorest continent, financial institutions such as the International Monetary Fund (IMF) and the World Bank are keen to see Africa rise and unleash its potentials in the age of [...]

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    Obaseki’s commitment to Edo people’s mandate is irrevocable

Obaseki’s commitment to Edo people’s mandate is irrevocable

Recently, media reports have indicated that the cordial relationship between Edo State governor, Godwin Nogheghase Obaseki, and the All Progressive Congress (APC) National Chairman and immediate past governor of Edo State, Adams Aliyu Oshiomhole, also popularly known as ‘Osho Baba’, is heading for the rocks. It is not difficult to understand why this scenario is playing out even though there [...]

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    My Nations Cup story and Super Eagles’ chances

My Nations Cup story and Super Eagles’ chances

Football is like opium, the addictive analgesic, taken by football fans around the world – the evidence abounds in every stadium environment and around television sets screening livematches. Now, you can also watch a tension-soaked match on your tablet or smart phone, as long as it is internet enabled and the appropriate apps are downloaded, many thanks to rapidly growing technologies! Nigerians are very passionate about football and [...]

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    How ‘Solution 17’ can solve the world’s most pressing problems for a sustainable future

How ‘Solution 17’ can solve the world’s most pressing problems for a sustainable future

In 2015, the United Nations General Assembly set an agenda for a more sustainable futureby identifying 17 global goals otherwise known as ‘Sustainable Development Goals’ (SDGs). The intention is that by 2030, the universal call to action declared by the UN would create a better world by tackling the most pressing problems framed as the following 17 goals: no poverty, [...]

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    Musings on delayed passports at the Canadian high commission

Musings on delayed passports at the Canadian high commission

It’s over eight weeks now that my international passport was submitted for the renewal of my Canadian travel visa. My wife and daughter also submitted their passports with mine on Friday March 1, 2019 to renew their visas -- my daughter applied for a student visa. This will not be the first time we are applying to renew our visas [...]

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