BY Jemilat Nasiru
Kwesé iflix, a joint venture between Econet media, and iflix, a subscription video on demand service for emerging markets, has announced the launch of its premier digital entertainment platform in Nigeria, in partnership with Airtel.
The all-new Kwesé iflix is a world-class platform with international, regional and local content programs curated especially for African audiences, to stream or download.
The service offers users the ultimate entertainment experience, with Kwesé’s content offering live coverage of the world’s sporting competitions and the 2018 FIFA world cup.
One of the distinct propositions of Kwesé is the live channels, giving you the opportunity to watch live broadcast of your local and international news, music videos, sports cartoons 24/7 with no decoder box or set up costs.
Announcing the launch of the service, Mayur Patel, Kwesé iflix cief executive officer, said, “A marriage between Africa’s leading media providers, the Kwesé iflix app offers customers the best in entertainment, anytime and anywhere.
“Created for the mobile generation, consumers now have unlimited access to all their favourite sports and shows in a way which suits their lifestyle – on-the-go and on their terms.
“We are excited to be working with Airtel to deliver our content into the hands of even more Nigerians”
“Leveraging Airtel’s 4G network, subscribers will be able to stream Kwesé iflix’s world-class programming on their connected devices through innovative data bundles, which will be available to Airtel customers.
“To celebrate the launch, Airtel is offering an amazing streaming data offer that gives customers unlimited 24-hour streaming to all Kwesé iflix premium VIP content for as little as N300 per day. Customers can simply download the iflix App from the Google Play or Apple App stores.”
Commenting on the partnership, Ahmad Mokhles, chief commercial officer, Airtel Nigeria, said: “We are delighted to offer Nigerians an exclusive mobile television experience on the backbone of our superior mobile Internet network.
“With this partnership with Kwesé iflix, we are placing absolute power in the hands of our esteemed customers, offering them the freedom to choose from a rich bouquet of world class entertainment.”
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