TheCable

Babajide Sanwo-Olu, governor of Lagos state, has appointed Olusegun Fafore, a public relations expert, as executive assistant on new media and public relations.

Until his appointment, Fafore was the consultant-in-chief of Reputation Plus Limited, the company he floated after he left NestOil Limited, an oil firm.

According to a statement, Fafore’s career in corporate communications and brand management began shortly after he graduated with a bachelors degree in English from Obafemi Awolowo University, Ile-Ife, in 1999.

He had joined Access Bank where he rose to the position of the head of corporate communications.

“At Nestoil, Fafore led the company’s external communications and stakeholders engagement initiatives. He developed strategic plans for the corporate communications department to facilitate the achievement of organizational goals,” read a statement announcing his appointment.

“He also guided corporate communication team members towards successful execution of integrated communications and corporate social responsibility agenda.

“Fafore supervised the research, development and implementation of a communication strategy, standards and practices organisational-wide that elicited as well as promoted the ethos of the organisation.

“He also analysed stakeholder research findings as part of developing a compelling vision for the Corporate Communications Department. He established a knowledge management system to facilitate continuity at each level of the corporate communications department.”

Between August 2014 and September 2015, Fafore worked as graduate student at the University of Leeds in the United Kingdom. He holds a master’s degree of arts in corporate communications and public relations from the university.

He is a certified member of industry-relevant professional bodies, such as the Chartered Institute of Public Relations (CIPR), Public Relations Society of America (PRSA), Nigerian Institute of Public Relations (NIPR) and the Advertising Practitioners Council of Nigeria (APCON).