The year 2020 was challenging for manufacturers of consumer goods as firms across the globe grappled with the negative impact of the COVID-19 pandemic. In Nigeria, the outbreak of the
Tag "consumer goods"
An increasing number of consumer goods companies in the country have introduced smaller product units ‘sachetisation’ into the market at a lower retail price as consumers’ wallets come under immense
Nigeria’s consumer market is worth more than $400bn, the McKinsey Global Institute (MGI) announced in its report released on Tuesday in Abuja. The report is entitled, “Nigeria’s renewal: Delivering Inclusive