TheCable

Digital and telecommunications services company, Globacom, on Saturday, November 25, hosted captains of industry, high networth customers and business associates, to an exquisite event at Eko Hotels & Suite, Victoria Island, Lagos, tagged ‘An Evening with Glo”.

At the event, the company’s new communication direction, “Powering Your Ambition”, was formally unveiled. The campaign showcases the preparedness and capability of Globacom to support businesses and individuals with the right tools and services to enable them to set ambitious personal and business targets and realize them to the full.

Executive Vice Chairman of Globacom, Mrs Bella Disu, paid tribute to Glo subscribers, partners, stakeholders and all those who have been with the company every step of the way for their support since inception. “Your contributions have been essential to Globacom’s success story over the past two decades, and our story would be incomplete without you. This event is special for many reasons, one being that Globacom celebrated its 20th anniversary this past August. We’re incredibly proud of this feat, which symbolises two decades of our commitment to excellent service delivery, quality, innovation, and outstanding communication strategies. This remarkable journey and the heights we’ve reached are all thanks to the visionary leadership and tenacity of our founder and Chairman, Dr Mike Adenuga Jr.”, she stated.

L-R: Chief Technical officer, Roll Out, Globacom, Mr. Remi Makinde; Director of Customer Care, Catherine Bomett, Executive Vice Chairman, Globacom, Mrs Bella Disu, and Managing Director, Huawei Nigeria, Mr. Chris Lu, at “An Evening with Glo” event held at Eko Hotel and Suites, Lagos, on Saturday.

Mrs Disu noted that the current pace of digital transformation was far quicker than what it was when Globacom started. “What was once deemed impossible is now the norm. As a digital solutions provider, we embrace these unlimited opportunities to serve our customers by constantly investing in the latest tools and technology.

She explained that the new communication direction focuses more on powering and driving ambition, while ensuring success for Glo’s existing and future customers and commended the Marketing Communications team for the creatives. She added, however, that “The creative genius steering us and whipping up most of these ideas is none other than the great guru himself, our Chairman, Dr Mike Adenuga Jr. I’m not sure he would have wanted me to share that, but after 20 years of his creative direction, I think it’s fair to let the cat out of the bag!
“We are excited about the next 20 years of serving our customers by pre-empting and fulfilling their needs in ways that help them achieve their ambitions. We count on you all to be by our side as we write tomorrow’s success stories”, Mrs Disu concluded.

Showcasing the new commercials for the company’s new communication direction, Globacom said that every new business innovation, product and service the company deploy brings its customers one step closer to their goals, “‘Powering Ambition’ is much more than just a proposition, describing it as a promise which has seen Globacom partnering with its customers in delivering cutting edge digital transformation of their businesses and innovative ideas”.
“We amplify the voice and entrepreneurial spirit of that business start-up via Glo SME in A Box. We also accelerate the pace of that next tech giant and strengthen that already accomplished local businessman”. The company said.
According to Globacom, “Nigeria’s Unlimited Potential is forged in the Ambition of the Nigerian Spirit, it is only right that Nigeria’s one and only Unlimited Network is at the heart and forefront of Powering the Ambition of our great nation. Your ambition is Nigeria’s greatest resource, and we’re here to power it, so that it catapults us all from the realm of ideas into the plane of reality”.
This we achieve through our diverse enterprise and e-commerce offers, with super high way access to the internet via our high capacity Submarine Cable to the UK and an extensive national fibre optic backbone infrastructure, LTE advanced ultra high-speed streaming quality experience and huge investments in constantly ugrading our network.

It was also an evening of fun and entertainment with award-winning comedian, Godwin Komone (Gordons), anchoring the show which was attended by captains of industry, business executives, government officials, entertainment stars and Nollywood legends. There were also performances by master saxophonist Yemi Sax, humour merchant, Arinze Baba, and tap dancers from South Africa who all ensured it was an all-round fun for guests who filled the venue to the brim.

The climax of the show was the electrifying performances by Glo ambassadors and music stars, Asake and Chike. They had the audience on their feet, signing along with the artistes and dancing into the early hours of Sunday to Chike’s “Osondi Owendi”, “If you no love”, and “Roju” as well as “Sungba “Joha” by Asake.

Asake could have felt anything but lonely on the night as his hit track “Lonely at the top” sent the audience into wild ecstasy as many surged forward to show him love as he literally brought down the roof with his performance.

Earlier, Globacom hosted the media at a press conference held at the company’s headquarters, Mike Adenuga Towers, Victoria Island, Lagos where it expressed gratitude to the media for its massive support in the last two decades.
The company’s outstanding contributions to the nation’s telecoms industry since its rolled out services in 2003 was clearly showcased, thus setting the tone for another achievement-filled decade, as the digital services company marches confidently towards its 30th anniversary.