TheCable

ASHA Empowerment and Development Initiative, a non-governmental organisation that advocates the rights of women and girls, is set to release a one-minute video to narrate the plight of women.

According to Efe Mike-Ifeta, a global ambassador of the group, the video, which will be released on March 1, is meant to offer solidarity with women and girls in captivity and also draw attention to their plight.

Making reference to the Chibok schoolgirls, Mike-Ifeta said ASHA decided to use an innovative means because other means appeared to have been exhausted and had become monotonous.

“When words fail, as they do at times like these, we find other mediums to express our outrage, our pains, our hopes,” he said.

“This short video, about 60 seconds long, is scheduled for release at 08:00am GMT+1 March 1, 2015.

“It is our sincere wish that this video engenders a new sense of hope, reignites the embers of our collective hearts and strengthens our voices as we join kindred spirits the world over in demanding an end to all forms of violence against women and girls. As long as one of us is chained, then none of us is free!

“As concerned global citizens, we refuse to accept this as the norm, as a way of life whether in Africa, or in Asia or even the Americas. Unhindered access to education is a right that every woman and girl should enjoy without fear of reprisal.”

ASHA urged those interested in viewing the video to log on to www.projectasha.org beginning from March 1.